Setting the trend: Armagh fashion blogger on social media and balancing ‘responsible’ 9 to 5

Blogging may be an accepted concept these days but it wasn’t just a short time ago in cities such as Armagh according to a local woman who now boasts 20,000 social media followers. No longer do consumers look through carefully curated, million-dollar advertisements for style inspiration – these days, people take their cues from social media personalities. Bloggers use their growing online presence to help influence on social media feeds of both men and women day in, day out. One such ‘influencer’ is Armagh’s Denise Curran, who recalls a very different climate just four years ago, when she began blogging in earnest. Speaking to Armagh I, Denise explained how it all began. “I started modelling at a young age,” she said. Read more here >>>

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